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Sweet Emilia's Valentine's Day Campaign: "The Spot for Sweethearts"
Weatherford, TX
My Roles: Creative Director + Strategist
Sweet Emilia's is a downtown, vintage-style gelato and popcorn shop in Weatherford, TX.
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My team and I worked with the shop owners to gather information regarding brand personality, business objectives, budget, and target audiences. We applied this information along with industry data findings to design a Valentine's Day advertisement for Facebook and Google use.
The Campaign Goal:
Increase sales and increase foot traffic during the colder months.
Creative Deliverables
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