University Union PSA:
"This is Not an Invitation to a Frat Party"
My Roles: Researcher + Project Manager
Denton, TX
In my Inclusive Advertising course, I participated in a contest to create a public service announcement (PSA) about violence against women, judged by advertising executives at the University of North Texas.
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My team's PSA, "This is Not an Invitation to a Frat Party," won first place and was selected for display in the University Union the following year. It was a rewarding experience to contribute to such an important cause and gain campus-wide recognition.
The Campaign Goal:
To raise awareness about the prevalence of violence against women and challenge harmful societal perceptions that contribute to it. By focusing on issues like consent and victim-blaming, the campaign aims to educate the public—particularly on college campuses—about the dangers of dismissing or excusing harassment
